The Challenge
Coca-Cola wanted a solution they could activate across all brands to create authentic and engaging consumer content at scale.
The Solution
Coca-Cola partnered with Social Native to create content for 9 brands including: Coca-Cola, Smart Water, Powerade, Sprite, Coke Zero, Fanta, Minute Maid, Ciel, and Vitamin Water.
The Results
Coca-Cola has generated over 3,500 images and 500 videos across 9 activated brands. The brands use Social Native’s content across their social channels, paid media, website, email and more to increase engagement and product affinity.
3,500+
Images created
500+
Videos created
9
Brands activated
